Buyer Lead Generation

We Generate Qualified Leads for Your Real Estate Business

We attract people who are actively searching for property and transform that interest into real contacts.
Through data-driven strategies and targeted communication, we focus on quality, relevance and conversion.
The difference is clear: with Realeads, leads arrive ready to be followed up.

Seller Lead Generation

Visibility, Authority and Acquisition of New Sellers

We develop brands and strategies that strengthen your digital presence across relevant channels. We reach people who are genuinely interested, through content and campaigns designed to generate trust and authority.

Buyer Lead Generation

We Generate Qualified Leads for Your Real Estate Business

We attract people who are actively searching for property and transform that interest into real contacts.
Through data-driven strategies and targeted communication, we focus on quality, relevance and conversion.
The difference is clear: with Realeads, leads arrive ready to be followed up.

Seller Lead Generation

Visibility, Authority and Acquisition of New Sellers

We develop brands and strategies that strengthen your digital presence across relevant channels.
We reach people who are genuinely interested, through content and campaigns designed to generate trust and authority.

Lead Generation

Digital marketing for the real estate sector

Realeads is a digital agency specialized in real estate lead generation.
We support consultants, agencies and developers in attracting buyers and sellers through performance-driven digital strategies.

We create campaigns, content, landing pages, tracking systems and continuous optimization to turn interest into real contacts.

Request a free analysis for your real estate project.

We will get in touch within 24 hours.

    No commitment. No lock-in.

    Lead Generation

    Digital marketing for the real estate sector

    Realeads is a digital agency specialized in real estate lead generation.
    We support consultants, agencies and developers in attracting buyers and sellers through performance-driven digital strategies.

    We create campaigns, content, landing pages, tracking systems and continuous optimization to turn interest into real contacts.

    Request a free analysis for your real estate project. We will get in touch within 24 hours.

      No commitment. No lock-in.

      The Realeads Methodology

      Three integrated areas designed to strengthen your digital presence and maximize performance.
      Everything we do is based on a proprietary methodology, created exclusively for the real estate sector.

      Strategy and Planning

      Foundation  

      Per Month

      Everything needed to build a solid base for digital growth.

      • Strategy development
      • Definition of objectives and KPIs
      • Brand identity and positioning
      • Competitor analysis
      • Digital benchmarking
      • Personalized action plan
      • Digital audit
      • Ongoing consulting

      Performance and Acquisition

      Scale  

      Per Month

      Focused on qualified traffic, opportunities and real growth.

      • Campaign implementation
      • Meta Ads (Facebook & Instagram)
      • Google Ads & YouTube Ads
      • LinkedIn Ads
      • Tracking systems
      • Dynamic reporting
      • Continuous optimization
      • Metrics monitoring

      Content and Relationship

      Influence  

      Per Month

      Everything needed to build presence, authority and audience connection.

      • Social media management
      • Content creation
      • Video, imagery and copy
      • Newsletter campaigns
      • Email marketing strategy
      • SEO (search engine optimization)
      • Marketing automation
      • Lead management

      Get in touch to develop a real estate digital marketing strategy tailored to your project.

      Specialized Support to Drive Your Growth

      Proactive Consulting

      We take an active role in your real estate project.

      Proactive Consulting

      Access to a proactive approach with emerging strategic guidance, as well as insights into new digital marketing trends within the real estate context. Ideal for staying informed.

      Learn More

      Personalized Support

      Ongoing support for each project, with a dedicated manager.

      Personalized Support

      Access to a dedicated project manager who will develop and coordinate all activities related to your project, working closely with you and your team. Includes a dedicated phone support line.

      Learn More
      Questions about the best strategy for you?
      Call us now.
      +351 289 035 797

      The Realeads Methodology

      Three integrated areas designed to strengthen your digital presence and maximize performance.
      Everything we do is based on a proprietary methodology, created exclusively for the real estate sector.

      Strategy and Planning

      Foundation  

      Per Month

      Everything needed to build a solid base for digital growth.

      • Strategy development
      • Definition of objectives and KPIs
      • Brand identity and positioning
      • Competitor analysis
      • Digital benchmarking
      • Personalized action plan
      • Digital audit
      • Ongoing consulting

      Performance and Acquisition

      Scale  

      Per Month

      Focused on qualified traffic, opportunities and real growth.

      • Campaign implementation
      • Meta Ads (Facebook & Instagram)
      • Google Ads & YouTube Ads
      • LinkedIn Ads
      • Tracking systems
      • Dynamic reporting
      • Continuous optimization
      • Metrics monitoring

      Content and Relationship

      Influence  

      Per Month

      Tudo para criar presença, autoridade e relação com o público.

      • Gestão de Redes Sociais
      • Criação de Conteúdos
      • Vídeo, Imagem, Copy
      • Envio de Newsletters
      • Estratégia de Email Marketing
      • SEO (Otimização Motores Busca)
      • Automação de Marketing
      • Gestão de Leads

      Get in touch to develop a real estate digital marketing strategy tailored to your project.

      Specialized Support to Drive Your Growth

      Proactive Consulting

      We take an active role in your real estate project.

      Access to a proactive approach with emerging strategic guidance, as well as insights into new digital marketing trends within the real estate context. Ideal for staying informed about the latest developments.

      Learn More

      Personalized Support

      Ongoing support for each project, with a dedicated manager.

      Access to a dedicated project manager who will develop and coordinate all activities related to your project, working closely with you and your team. Includes a dedicated phone support line.

      Learn More
      Questions about the best strategy for you?
      Call us now.
      +351 289 035 797

      Frequently Asked Questions

      What makes Realeads different from other real estate lead generation solutions?

      Realeads is a digital marketing agency exclusively specialized in the real estate sector.
      The difference lies in a strong focus on qualified lead generation, measurable performance and strategies tailored to consultants, agencies and developers.

      Is Realeads exclusively specialized in the real estate sector?

      Yes. All methodologies, tools, copy and strategies are developed exclusively for the real estate market, allowing for faster and more predictable results.

      Does Realeads generate leads for both buyers and sellers?

      Yes. We develop dedicated campaigns for both buyer acquisition and seller lead generation, using distinct strategies for each objective.

      Are these leads exclusive or shared with other professionals?

      Yes. All leads are exclusive to each client.

      Each lead is generated through a communication strategy developed specifically for the client’s project and objectives.

      There is no sharing or resale of leads, ensuring that every lead belongs solely to the client for whom it was generated.

      Will I be competing with other Realeads clients in the same area?

      It depends on the project context.

      Whenever there is a direct conflict in communication or target audience, territorial or product-based exclusivity is assessed to ensure strategies are not compromised.

      Do these leads represent real interest or are they just cold contacts?

      Leads are generated through strategic campaigns focused on real intent.

      They are not generic lists. Communication and filters are designed to attract prospects with concrete interest in the promoted real estate service or product.

      Is there any level of qualification before leads are delivered?

      Yes. Lead qualification can be carried out manually or through automation, depending on an additional monthly package adjusted to lead volume.

      How and when are generated leads delivered?

      All leads are delivered in real time via email and can be integrated with CRM systems and automations.

      Is there any lock-in or minimum commitment period?

      There is no mandatory lock-in.

      However, a minimum period of 6 months is recommended to allow strategy optimization and identification of performance patterns.

      On which platforms are lead generation campaigns activated?

      Campaigns are primarily developed on:

      • Meta Ads (Facebook and Instagram)

      • Google Ads

      • YouTube Ads

      • LinkedIn Ads (in specific contexts)

      All campaigns include tracking systems and continuous reporting.

      Is it possible to focus the strategy solely on paid advertising?

      Yes. Paid campaigns alone are sufficient to generate fast and effective results.
      An organic presence is recommended as a strategic reinforcement, but it is not mandatory.

      Landing pages for real estate campaigns

      We develop conversion-optimized landing pages with integrated forms and tracking.

      Pages can be created on the client’s website, a subdomain or an independent domain, depending on the strategy defined for each project.

      How long does it take to have campaigns live and generating leads?

      After proposal approval and access setup, campaigns can go live within 48 to 72 business hours.
      More complex projects may require a slightly longer timeframe.

      How many leads is it realistic to expect per month?

      Lead volume depends mainly on:

      • Monthly advertising budget

      • Geographic area and property type

      After the initial meeting, Realeads provides realistic and tailored projections.

      What is the average investment per lead in the real estate sector?

      Cost per lead varies according to market conditions and competition.

      In general, CPL starts at competitive levels, always adjusted to each project’s reality.

      Is this service suitable for individual consultants or only for agencies?

      Yes. Solutions are available for:

      • Independent consultants

      • Agencies and brokerages

      • Developers and real estate projects

      Can Realeads also support other areas of communication and branding?

      Yes. Realeads develops complete branding and design projects for the real estate sector, from brand identity to digital and physical applications.

      All work is integrated with digital campaigns to reinforce brand awareness and lead generation.

      Is there ongoing monitoring and continuous optimization of campaigns?

      Yes. Continuous support includes dynamic reporting, ongoing optimization and strategic follow-up based on real performance data.

      Is this service right for my real estate project?

      If there is an active real estate project and ambition to grow, this service is suitable.

      The initial analysis helps determine the best approach, with no obligation.

      Lead Generator

      Designed to generate real business results. We create digital marketing campaigns tailored to your target audiences.

      Find out more

      Tracking System

      Now you can correlate your contacts with marketing initiatives, take corrective actions, and analyse your Return On Investment.

      Find out more

      Dynamic Report

      Take full control of your website traffic analysis. A smart, friendly report will give you all the information you need about your website.

      Find out more

      Landing Pages

      It’s now easier for you to communicate your real estate content efficiently, placing more focus on marketing actions and generating results.

      Find out more

      Lead Generator

      Designed to generate real business results. We create digital marketing campaigns tailored to your target audiences.

      Find out more

      Tracking System

      Now you can correlate your contacts with marketing initiatives, take corrective actions, and analyse your Return On Investment.

      Find out more

      Dynamic Report

      Take full control of your website traffic analysis. A smart, friendly report will give you all the information you need about your website.

      Find out more

      Landing Pages

      It’s now easier for you to communicate your real estate content efficiently, placing more focus on marketing actions and generating results.

      Find out more

      Request a free analysis for your real estate project

      Learn more about the real estate solutions we offer.

      Request a free analysis for your real estate project

      Learn more about the real estate solutions we offer.